My cat made me $70k in a year!

Key points

• Melbourne woman Nicole Wade says her cat Honeybelle's social media pages have earned her $70,000 in a year. The page began during the pandemic lockdown, when Wade was out of work, and quickly gained thousands of followers.
• Brand deals followed, and Wade left her retail job to make cat content full time. Honeybelle now has nearly 1 million followers across several platforms.
• Wade and her husband Peter are also working on a cookbook.