When four women she loved were diagnosed with cancer in a month, Jayne Burney began to rethink how we show up for each other

Key points

• After four women she loved were diagnosed with cancer in one month, entrepreneur Jayne Burney set out to change how people support one another. Her friend Lara died the day after Jayne struggled to arrange practical help from overseas.
• That experience led to Find Your Kind, which launched in July 2026 in Sydney and Manchester. The platform sells vouchers for cleaning, laundry, meal preparation and dog walking, provided by vetted support workers.
• Jayne hopes the service will help people who cannot be physically present give meaningful support.